Data is everything. According to McKinsey, by 2025 nearly every aspect of work will be optimized by data. This makes understanding database consolidation and its importance more relevant than ever.
When data is spread out across multiple sources, it’s harder to access, control and secure. When employees have to pull data from multiple sources, you are potentially sacrificing data quality. Not to mention valuable time.
Coveo’s 2022 Workplace Relevance Report found that workers spend an average of 3.6 hours every day searching for information at their jobs.
Those who identified as IT employees have it even worse, spending half their day (4.2 hours) looking for relevant information.
Database consolidation solves this issue.
Database consolidation involves combining multiple data sources into a single set of computing infrastructure that’s either onsite or in the cloud, according to Oracle.
Database consolidation became common practice when better, more powerful servers came on the market. It was suddenly cheaper to buy one server with dozens of processor cores instead of multiple servers.
Remember how Microsoft launched a database consolidation device in 2011 just for the purpose of managing continuously growing data? Consider how much data has grown since then.
Statista stated that the amount of data created, captured, copied and consumed grew from 5 zettabytes in 2011 to 64.2 zettabytes in 2022 and is supposed to reach 181 zettabytes by 2025.
Data consolidation can be achieved via several different configurations, according to Oracle.
Because database consolidation allows more databases to run on fewer services, your overall data infrastructure is reduced as well as operating costs.
Data is power. It drives major strategic decisions for both large and small companies – influencing long-term goals and visions, those big-picture items that help chart a company’s future. Our recent study revealed that 67% of professional services marketers/BD professionals use data to inform or support their growth strategies.
According to The Global State of Enterprise Analytics report, 56% of respondents said data analytics led to faster, more effective decision-making at their companies. And the better the data, the better a company’s analytics will be.
Data is the key to developing SMART goals, i.e., goals that are specific, measurable, achievable, relevant and time-bound. Information gleaned from data directs these goals. Companies can use this data:
Creating and implementing SMART goals can be a challenge if your data is of poor quality or spread out across multiple databases.
Better data gives firms insight into what their clients want, allowing them to more accurately:
Data consolidation or data integration allows firms to use data to its greatest potential because it can be accessed quickly by everyone on the team.
And having high quality market and consumer intelligence data like demographics, buying habits and other client trends, helps firms understand their clients, allowing them to retain more customers. Firms that retain more clients save money as it’s less expensive than attracting new ones by about 60-70%.
Without database consolidation, you aren’t taking full advantage of the data you already have, ultimately sabotaging your firm’s long- and short-term goals.
Here are the tangible ways disparate data can negatively impact your firm.
Without database consolidation, your teams are likely working in silos.
A data silo is a group of raw data that is accessible by one department but isolated from the rest of that organization, resulting in a severe lack of transparency, efficiency and trust, according to HubSpot.
Database consolidation makes data more easily accessible, enhancing decision making.
Data consolidation helps firms better govern their data, improving security.
Data governance, or the process of managing the availability, usability, integrity and security of data, ensure your data is consistent and trustworthy. It’s a key part of compliance, and that’s why it’s important to establish infrastructure, policies and procedures that safeguard your data.
Database consolidation also allows firms to minimize risks like data breaches by limiting access to certain types of data.
Putting one person or team in charge of your data ensures it remains high-quality. If everyone has access to inputting and changing data, mistakes and errors can happen, ultimately degrading your data.
Understanding your cash flow and bottom line allows you to focus on what strategic goals you can achieve now and later on.
Maintaining multiple databases just isn’t cost effective.
According to Oracle, cost reduction is the primary business driver of database consolidation. An organization also saves money on related items such as real estate, software licenses and administrative costs.
You can’t enhance internal operations if your team is spending too much time searching through multiple databases.
Database consolidation can help automate your data retrieval processes so information is found and used more effectively, saving both time and money.
One survey found that 60% of respondents estimate they’d save at least six hours each week if repetitive tasks were automated.
For a firm that bills by the hour, six hours per employee per week quickly adds up.
Working with a company that is skilled in data consolidation efforts helps to ease some of these core challenges.
The following organizations are some of the best data consolidation solutions in the market:
Other software companies help firms with data integration, taking the data they already have and making it more accessible.
When you consolidate data, you put the power of improved decision-making in the hands of every employee, increasing your ability to win more clients and achieve your strategic goals.
And while database consolidation is something every company will likely have to deal with in the next five years, there are challenges to be aware of. Trusted partners can help untangle your multiple webs of data. Pitchly is one of those partners. Our data management strategies help firms enable their data.
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